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unsubscribe - shadows of echoes of memories of songs — LiveJournal
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d_floorlandmine From: d_floorlandmine Date: January 21st, 2010 01:06 pm (UTC) (Link)
Being the database officer at a charity, we have a nice little checkbox on the database to indicate people who don't want emails. (There's a similar, only marginally more complex, way to indicate people who don't want post.)

I suspect that's what they've done, but they're just using the wrong terminology for it. They might be goths, or just NME readers who heard the word and thought it sounded cool.
Read 11 | Write